Serving Clients: Seeing around corners: Anticipating client needs before they ask By Brenda Plowman Responsiveness is a hallmark of most lawyers. Emails are answered quickly with high accuracy, advice is on point, and deadlines [...]
The Client Acquisition Cost (CAC) calculation is an accurate gauge of whether marketing expenses are paying off with new business. Read more @ legalmarketingblog.com
The founder of your law firm disappears for 30 days. Would it operate normally or wobble? Read more @ johnrkormanik.com
A new survey suggests that AI is not yet a routine, embedded part of most judges’ decision-making processes. Read more @ lawnext.com
For the good of harmony and morale, law firm partners taking reduced workloads should be willing to accept reduced office space. Read more @ abovethelaw.com
Reputational Management: Executive visibility in the AI Age: Media training is now a governance issue By Gina Rubel and Danielle Boudreau Artificial intelligence has permanently altered the media landscape. For law firm leaders, that [...]
Lawyers who fail at business development are often looking for immediate returns in a process that demands patience, diligence, and persistence. Read more @ abovethelaw.com
The best logos project both authority and approachability. They work in any format, from business cards to billboards to digital displays. Read more @ rankings.io
In legal marketing, GEO is the next evolutionary step beyond SEO (search engine optimization). Read more @ thetechsavvylawyer.page
A seasoned trial attorney shares tips on maintaining composure and focus in high-stress, high-conflict situations. Read more @ attorneyatwork.com
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