Content Marketing: Plan first, write second for effective content marketing By Edith Reinhardt Attorneys have used helpful and practical content to market themselves for years. Content marketing is an excellent way to highlight expertise [...]
Attorneys could be forfeiting potential clients if their websites are inaccessible to the disabled. Read more @ legalisi.com
"Warm regards"? "With respect"? "With enthusiasm"? Everyone has a favorite email sign-off. Some may serve attorneys better than others. Read more @ attorneyatwork.com
Here are some effective ways lawyers can catch the eye of potential clients they aren’t likely to reach through referrals from clients or other attorneys. Read more @ firesignmarketing.com
Lawyers in these three types of practices seem happier than those engaged in other legal pursuits, the author says. Read more @ abovethelaw.com
Cybersecurity: SIEM is a useful early warning tool for cyber-secure law firms By Carl Mazzanti Law firms are increasingly adopting digital work tools – and cybersecurity is becoming an increasingly significant concern as nation-state [...]
The results of four recent surveys on generative AI adoption in the legal profession are compared and contrasted – with the help of ChatGPT 4.5. Read more @ lawnext.com
You don’t need to be a polished speaker or have fancy software to host webinars. And they can introduce you to potential clients you would not otherwise reach. Read more @ legalmarketingblog.com
Many lawyers have antipathy toward self-promotion. Here are ways marketers can work with reluctant attorneys. Read more @ legalisi.com
A veteran public speaker shares tips on what makes the most lasting impressions on listeners. Hint: Think stories, not statistics. Read more @ searchenginejournal.com
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