Digital Marketing:10 strategies to revive a law firm's website traffic By Kevin Vermeulen A law firm's website plays a critical role in its marketing strategy, serving as a gateway for potential clients. But when [...]
It isn’t false bravado for lawyers to tell the world how good they are. It’s exactly what clients are looking for, in fact. Read more @ jdsupra.com
Thinking of changing the direction of your firm or adding new practice areas? An expert advises doing research and paving the way with public relations first. Read more @ martindale-avvo.com
At its core, a lawyer’s business pipeline is built on visibility, credibility, consistency, and connections. If any of those are missing, the pipeline dries up. Read more @ socialmediabutterflyblog.com
Does showing compassion and empathy toward others make you feel good? There are biological and professional reasons why. Read more @ attorneyatwork.com
Content Marketing: Plan first, write second for effective content marketing By Edith Reinhardt Attorneys have used helpful and practical content to market themselves for years. Content marketing is an excellent way to highlight expertise [...]
Attorneys could be forfeiting potential clients if their websites are inaccessible to the disabled. Read more @ legalisi.com
"Warm regards"? "With respect"? "With enthusiasm"? Everyone has a favorite email sign-off. Some may serve attorneys better than others. Read more @ attorneyatwork.com
Here are some effective ways lawyers can catch the eye of potential clients they aren’t likely to reach through referrals from clients or other attorneys. Read more @ firesignmarketing.com
Lawyers in these three types of practices seem happier than those engaged in other legal pursuits, the author says. Read more @ abovethelaw.com
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