The long and short of shortening law firm names
A short name gets noticed and improves long-term branding strategies. But there are often complications to shortening firm names. Read more @ jaffepr.com
Share this story, choose a platform
Brought to you by BridgeTower Media
Sign Up For Our
Free Weekly Newsletter
Recommended content
Reputational Management: Mitigating sexual harassment risks at law firm and legal industry events
Reputational Management: Mitigating sexual harassment risks at law firm and legal industry events By Gina Rubel Creating a safe and inclusive [...]
The modern approach to law firm sales and client onboarding
From initial contact to the first signed agreement, each interaction with a new client should reflect a firm’s professionalism, priorities, [...]
What comes before the zero draft? Exploring the negative draft
A negative draft helps writers clarify their thinking by reacting to what does not work. It’s an area where generative [...]
The lawyer’s brain in retirement: What changes and why it matters
Retirement can be daunting for anyone. But lawyers face special challenges when they suddenly disengage from the intellectual intensity of [...]
