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More Business of Law News
The importance of technology competence when communicating electronically
It’s always been important to ensure that you understand how to use the technologies that you use regularly in your practice. But now that many of us are working — and appearing in court — remotely, it’s imperative that lawyers are technologically competent when communicating electronically.
ABA offers ethical guidance on responding to negative online reviews
Online reviews are great for consumers, but for business owners, navigating the world of online reviews can be tricky since responses to reviews, both negative and positive, are decidedly public. This confounding newfound reality can present problems for lawyers seeking to respond to negative online reviews since doing so can sometimes trigger ethics rules regarding confidential information.
Marketing stuff to do during COVID: Leverage LinkedIn!
With COVID-19’s impact on all aspects of professional (and personal) life, there is a silver lining for legal marketers and communications professionals: They are poised to make a substantial impact on how law firm leadership and partners value social media initiatives.