Here are some effective ways lawyers can catch the eye of potential clients they aren’t likely to reach through referrals from clients or other attorneys. Read more @ firesignmarketing.com
Lawyers in these three types of practices seem happier than those engaged in other legal pursuits, the author says. Read more @ abovethelaw.com
Cybersecurity: SIEM is a useful early warning tool for cyber-secure law firms By Carl Mazzanti Law firms are increasingly adopting digital work tools – and cybersecurity is becoming an increasingly significant concern as nation-state [...]
The results of four recent surveys on generative AI adoption in the legal profession are compared and contrasted – with the help of ChatGPT 4.5. Read more @ lawnext.com
You don’t need to be a polished speaker or have fancy software to host webinars. And they can introduce you to potential clients you would not otherwise reach. Read more @ legalmarketingblog.com
Many lawyers have antipathy toward self-promotion. Here are ways marketers can work with reluctant attorneys. Read more @ legalisi.com
A veteran public speaker shares tips on what makes the most lasting impressions on listeners. Hint: Think stories, not statistics. Read more @ searchenginejournal.com
Crisis communications/Reputational management: The role of data and analytics in law firm crisis management strategy By Gina F. Rubel The world of crisis communications has undergone a significant transformation in the past decade, primarily [...]
By and large, lawyers are not great cold callers. Fortunately, these keys are available to help open doors to new business without violating lawyers’ sense of propriety. Read more @ lawvision.com
More flexible work hours and alternative career paths are two ways firms can attract and retain female attorneys, who now comprise 41 percent of all U.S. lawyers. Read more @ attorneyatwork.com
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