Don’t fall for these Black Hat search engine optimization tactics!
Changes by Google Analytics could leave firms whose web content is geared to maximize SEO out in the digital cold. Read more @ legalmarketingblog.com
The autonomous law office: Agentic AI in the practice
Assuming that agentic artificial intelligence ultimately delivers on what its proponents promise, here is how the technology could change law office life. Read more @ judgeschlegel.com
Significant legal opinions (so far) involving generative artificial intelligence
The author employs leading GenAI programs to produce a compendium of formal ethics rulings about lawyers and their use of AI tools. Read more @ lawnext.com
Are you ready to expand your reach without leaving the office?
Adding a podcast to marketing efforts can boost an attorney’s public profile. But it requires strategic planning and an investment of time. Read more @ jaffepr.com
Short-form videos have become a fixture on social media
With views now in the billions, short-form videos are an increasingly significant factor in social media marketing campaigns. Read more @ searchenginejournal.com
Did an expert witness use ChatGPT? You might want to ask
Expert witnesses who use AI to develop testimony should be held to the same verification standards as those required of lawyers in their AI-aided filings. Read more @ techlawcrossroads.com
What to know about AI crawlers and scrapers
The artificial intelligence-spawned tools have both positive and potentially negative effects when tasked with analyzing firm web pages. Read more @ rankings.io
What to know about Search Generative Experience (SGE)
Google’s artificial intelligence-enhanced SGE technology is beginning to divert digital users from sites designed according to Search Engine Optimization (SEO) principles. Read more @ legalmarketingblog.com
A look at agentic AI and why lawyers should care about it
Agentic artificial intelligence promises to improve law firm efficiency, proponents say. But it also poses ethical and societal challenges. Read more @ abovethelaw.com
How Big Tech’s AI arms race threatens data security
It may be time for a quasi-government regulator to establish standards for the data security industry, an information management executive argues. Read more @ legaldive.com
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