Where your leads are coming from (may not be where you think)
If prospective clients simply say they found your firm through “Google,” chances are it doesn’t tell the whole story. Read more @ legalmarketingblog.com
The Small Practitioner: The Tech Stack: How tech is driving smarter small-firm communications
The Small Practitioner: The Tech Stack: How tech is driving smarter small-firm communications By Brenda Keith Communication is a lawyer’s most powerful tool, and for solos and smaller firms, it’s [...]
The pitfalls of redacting confidential information from PDFs
The failed redactions in the December release of Epstein documents are a warning to lawyers who try to keep PDF materials under wraps. Read more @ thetechsavvylawyer.page
The Small Practitioner: Re-thinking docketing technology as critical law firm infrastructure
The Small Practitioner: Re-thinking docketing technology as critical law firm infrastructure By Dominick Esposito For law firms, legal operations teams, and courts alike, docketing tools have evolved from back-office conveniences to [...]
What a grade school game taught me about legal innovation
How a 5th grade brain can outthink artificial intelligence and provide better insights into solving grown-up professional problems. Read more @ techlawcrossroads.com
LinkedIn for lawyers: Going beyond the self-congratulatory post
How can you move beyond the humblebrag and turn LinkedIn into a credibility- and engagement-builder? Shift your posts from promotion to purpose. Read more @ legalisi.com
What is domain authority and how is it relevant for law firms?
Domain authority is a benchmark for a website’s overall strength and credibility. It predicts how highly a site will rank in search engine results. Read more @ rankings.io
‘I’d rather use AI than give work to a new junior attorney’
This dilemma, growing more common as AI programs become better, goes to the very heart of a law firm's education and training function. Read more @ artificiallawyer.com
Is ChatGPT the death of legal blogging?
The simple answer is no. But it may be the death of bad legal blogging. Read more @ legalmarketingblog.com
A lot of legal content is now AI garbage – Here’s how to avoid it
A legal content expert shares ways to identify effective – and ineffective – legal content marketing providers. Read more @ attorneyatwork.com
Brought to you by BridgeTower Media
